Sale of Finsbury Food Group’s Free From Foods business to Genius Limited

Our client, Finsbury Food Group plc, a leading manufacturer of cake, bread and bakery goods, announced today the sale of its Free From business to Genius Foods Limited for a total value of approximately £21 million.  The sale will transform Finsbury’s balance sheet and allow the Group to focus on growing its core cake and bread businesses, to further develop its licensed brand portfolio, and to take advantage of the right bolt on acquisitions to drive longer term value as opportunities and circumstances allow.